New research findings show that all of this is caused by necrosis of the plantar fascia tendon. The main priority should be strengthening the feet, increasing blood flow to them and restoring the anatomical position of the soles.
Continue readingCategory Archives: Shoes
Myths and Problems with “Traditional” Shoes.
Myth 1: Modern shoes reduce injuries. Reality: Research and technology have advanced footwear with the aim of reducing injuries; however, in practice, modern shoes have not only failed to reduce injuries, but some foot problems have actually increased to a greater extent (1). The belief that new footwear technology will solve foot problems is one […]
Continue readingHow to Choose the Right Shoe Size
Shoe size is something that has always concerned people who wear athletic footwear. At some point, we have all tried to wear shoes that were too small or too large for us. It is not enjoyable, and you risk potential injury, as blisters on the toes are a form of injury—but that is not all. […]
Continue readingThe New Inov-8 Range with Graphene!
The ultimate grip, comes true! Inov-8 Graphene! inov-8 is entering a revolutionary new world—becoming the first company in the athletic footwear market to do so, following a unique collaboration with scientific experts. Inov-8 has partnered with the University of Manchester to become the first company to incorporate graphene into running and gym shoes. Laboratory tests […]
Continue readingAltra Running – The brand preferred by runners!
Altra Tunning is the company with the highest customer loyalty in the running footwear market today! For the past 7 years, it has been designing running shoes according to its own unique philosophy, and now offers one of the most complete ranges for road running, off-road running and trail running! Altra’s innovations and revolutionary shoe […]
Continue reading

